Originally founded in 2002 by Mark Urban, Streetammo’s story began as a small skate gear and apparel store.
 
Long story made short, the hype around it was so huge that eventually Karmaloop took over the control of Streetammo. The joint venture now clearly intends to basically launch Karmaloop’s mega streetwear e-business in Europe.
 
Apart from the business spins, the fact is that Streetammo continues to create and design its own in house brand.
“Black & White” is the main theme of the brand’s most recent collection, featuring a series of t-shirts, hoodies, jackets and sweats.
 
Check out the Lookbook of the SS14 collection below and head over to Streetammo’s headquarters to know some more.