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Heron Preston FW17 Collection now available

    Heron Preston

    Heron Preston FW17: all about NYC

    Heron Preston takes the definition of sportswear and lifestyle clothing to a totally different level. For those of us looking for some higher end streetwear, choices expand every single day. As a result, it’s far from being all about Supreme and Palace anymore. 2017’s list of hype-worthy wears continues only to expand.

    But, for a particular sense of flair, Heron Preston checks all the right boxes. Having a Heron Preston hoodie, or a shirt is, therefore, a simple need.


    Preston, a former Nike designer and confidante of Kanye West, puts his vision into this eponymous brand. Though we see some slight notes of his past – use of “Nike box” Orange – Preston’s brand is a stand-alone entity.

    From hoodies to jackets and pants, the execution is clean, sharp, and fuss-free. Even the collaborative projects, however interesting, don’t mince words.

    A good example is a collection the brand releases in partnership with the DSNY – or the Department of Sanitation of New York. The collections sometimes focus on social commentary, often centering on NYC.

    But, this doesn’t take away from the quality of the garments. Every piece is comprised 100% of noteworthy builds like cotton, with special releases – as the DSNY collab – being manufactured in Italy.

    You can check out the rest of the looks below, and grab some pieces yourself, right now. Also, make sure to check out Heron Preston Instagram account to get even more additional looks.

    Where to Buy:



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