A challenge by Vetements
In a video showing their “FW 2018” collection, Vetements challenges the restraints within their industry. They also pick certain looks and models here just to provoke a reaction of shock.
Within that reaction, presumably, is a moment of reconsideration. In that regard, this is an impressive showing from Vetements.
Any brand looking to survive and grow in fashion must also consider inclusion. The industry has a reputation for being very off-putting as well as hard to approach.
But, in recent years, we see a shift towards a more positively inclined ideal within the industry. The result is the creation of a new standardizing question for every fashion house: are your wears exclusionary?
The answer to this is particularly make-or-break. In response, Vetements latest collection shows inclusiveness. Check out the video for the rest of the looks in an interesting format.